Did you receive a discount commission offer in the mail? Today I am explaining why you should avoid them.
You may not have heard them called this in the past, but you know what a discounted commission offer is. They are the too-good-to-be-true offers homeowners receive in the mail.
These offers promise to save you money, and you’ve probably received countless of these offers in the mailbox.
They are the modern-day snake oil. These offers promise quick remedies, huge savings, and big money payouts to you, but these claims are far from the truth. When I meet with homeowners to discuss listing their property on the market, this is often very difficult to explain to them. It’s hard to get people to understand that these offers are trouble. If you’re among the group who don’t see what’s so bad with discount offers, allow me to share an example of their detriment at work.
Today I am at 751 Sturbridge Drive. This property had been previously listed with another Realtor who had sent the then homeowners an offer to sell their property at a discounted rate. The Realtor promised this would earn them more money. Thinking this sounded like a good idea, the homeowners decided to accept the agent’s offer.
After months will little activity, the Realtor convinced the seller to lower the price by $25,000. But the home still didn’t sell.
Eventually, the seller canceled their agreement with this Realtor, as their home had been sitting unsuccessful on the market for 121 days. This is when I reached out. My team came into the picture and showed the seller a different way to list. Our unique strategy resulted in the home selling in only 12 days for 100% of an asking price that was $35,000 more than what the home was previously listed for.
There were no gimmicks. I offered the truth, a plan of action, and world-class service and resolve. The bottom line is that if you are a homeowner and are looking to sell your home, who you work with matters.
So if you receive one of these discounted offers, remember that accepting it means investing in the person behind it. No matter how good the offer looks, make sure the professional behind it is able to show you their proven results. They must be able to demonstrate how these discounts have positively impacted clients they’ve worked with. In my experience, they will not have any such evidence to show you.
Doing your research is the key to a successful listing experience. Hire a professional who offers to get you full asking price, if not more, and has the proof of past success to back up their claims.
If you have any further questions about this or would like to speak to me about selling your home, please feel free to reach out to me by phone or email. I look forward to speaking with you soon.