Today I’ll take a closer look at the “dark side” of real estate and share a story regarding some sellers who encountered and overcame it.

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So what am I referring to when I say the “dark side” of real estate? Well, there are times when a home sits on the market for months on end, and despite the seller’s best efforts of going through the entire process, the home still doesn’t sell.

 

When a home goes unsold after being on the market for three, six, or even 12 months, it can be ascribed to many factors: the price, Realtor, marketing, or a combination thereof. This can be discouraging to a seller who placed their hopes, desires, and wishes in getting the home sold within their time frame. This dark side of real estate is not often talked about.

 

The key for the seller is to rebound from this experience and to then take the proper steps to get results—the sale of the home.

 

I’d like to share a story about some sellers who overcame a situation like this by working with us. The home, located in the beautiful city of Yorba Linda, had already been on the market for a number of months. The sellers went through a process that they believed would lead to a timely sale, but had no such luck.

 

 

      The key for the seller is to rebound from this experience and to then take the proper steps to get results—the sale of the home.

 

 

As soon as they pulled the home from the market, I reached out to express my interest and to assess if our strategy was a good fit for them. Though we couldn’t guarantee a price, we let them know that our process would get them results.

 

What we assured the sellers came true: We sold the property in eight days for 99% of the original asking price. As you can imagine, this was a complete turnaround for a couple of sellers who, not that long ago, had any hopes of selling their home dashed, and a result, they became one of our biggest advocates.

 

If you or someone you know wants to sell a property in 2019, whether you're just now considering it or you had little to no success in 2018, please reach out. You can email us at fdelrio@live.com or call/text me directly at 714-335-0844. We look forward to hearing from you!