To maximize your home's showings, you need to appeal to a buyer's sense of smell, sight, and hearing.
When showing your home while it’s on the market, it’s important to engage the buyers’ three senses: sight, sound, and smell.
As far as sight goes, this means decluttering and depersonalizing your home. Take down any excessive family photos or collectibles and anything else that might take the buyer’s focus off of your home. You want the buyer to be able to visualize themselves and their family in your home. If your home is vacant during its showings, I highly recommend virtually staging it. Some people have trouble visualizing the inside of a home, so virtual staging will help them a lot.
When it comes to smell, it’s critical that the moment a buyer walks through your home, their scent experience is positive. Lighting some scented candles, baking some cookies, or utilizing some air diffusers can be the perfect touch.
In fact, I recently sold a home that had been sitting on the market with a different Realtor without any success because the owners didn’t realize their two Labradors had given the home a distinct pet odor that was turning buyers off. Once we got rid of the dog smell, it was like a completely different property. We sold it in record time for a record price, and the sellers were absolutely thrilled.
For sound, I recommend playing some soft music in the background. If you have windchimes or a fountain, that can help too. As we already know, first impressions are everything.
If you have any questions about how to prepare your home to sell it for the highest price possible in the quickest amount of time, don’t hesitate to give me a call or shoot me a text. I’d love to help you.